FastTrack is an exclusive two-semester student program that includes individual coaching and a comprehensive series of practical workshops to help turn ideas into businesses. Students do not need to have an existing business idea to participate. FastTrack is seeking participants with an entrepreneurial mindset who are willing to make a commitment of their time and energy to launch a business by the end of the program.

Applications for the 2017-18 FastTrack program are no longer being accepted. Be sure to mark your calendars for next year!

FastTrack Program Perks

+ Desk, key and 24/7 access to the Center for Entrepreneurship
+ Startup consulting from Center staff
+ Workshops and curriculum to achieve development milestones
+ Mentorship through participation in the Dale Tweedy Mentor Program
+ Access to professional services (Legal, accounting, financial etc.)
+ Opportunity to pitch for seed capital through the CFE Student Venture Fund
+ Opportunity to compete in national business plan competitions
+ Networking opportunities on and off campus
+ Spotlight on the ASULaunch website
+ Graduation certificate

Workshop Details

Kickoff: Ideation Workshop  

Tuesday, September 26, 5 to 7 p.m.

Sometimes ideas hit you like a bolt of inspiration; sometimes ideas are the result of hard intentional work. We will explore where ideas come from and look in the places that they hide. Leave this workshop with a process to discover opportunities and a plan to find one you like.

Idea Pitch

Tuesday, October 3, 5 to 7 p.m.

Be prepared to present the opportunity you uncovered and the homework you’ve done to validate that your opportunity has potential. Participants will be evaluated on their independent research and ability to apply the principles learned in the Ideation workshop.

FastTrack Selection and Notification

Wednesday, October 4, 5 p.m.

Participants who have a viable idea and are ready to start the program are invited to participate in the FastTrack program. 

Orientation and Team Building

Saturday, October 7, 10 a.m. to 2 p.m.

A half day of teambuilding events designed to build camaraderie with your fellow entrepreneurs and learn something new about the skills and talents you bring to the team.

Session 1: Problem Framing

Wednesday, October 18, 5 to 7 p.m.

 Figure out where you’re going and how you plan to get there. Define a vision statement for your new company and set goals necessary to achieve that vision. Leave this workshop with a clear vision for the next 12 months and a list of milestones you intend to hit.

Mentor Dinner

October 19, 5:30 p.m. meet and greet, 6:30 to 9 p.m. dinner

Program kickoff includes dinner with the mentors of the Dale Tweedy Mentorship Program. Students have the opportunity to network with the mentors, and each other, while we set expectations for the coming year.

Session 2: Market Research and Competition

Wednesday, November 1, 5 to 7 p.m.

Know what you’re getting into. Understand where your industry is going and how you plan to differentiate your business from your competitors.  Leave this workshop with a clear definition of your company’s value proposition.

Session 3: Prototype and Customer Engagement

Wednesday, November 15, 5 to 7 p.m.

There is no substitute for talking to your customers and confirming that they are willing to trade their dollars for your product or service. Define your ideal customer and leave this workshop with a plan to take your prototype on the road to collect some primary market research.

Session 4: Crunching the Numbers

Wednesday, November 29, 5 to 7 p.m.

Cash flow is King. Every entrepreneur must understand where their money is coming from and where it is going. Leave this workshop with a worksheet of revenue, cost and profitability projections so you can make informed decisions about your business operations.

Session 5: Preparing the Pitch

Wednesday, January 24, 5 to 7 p.m.

Convince investors to invest, customers to buy, and partners to get on board.  Every entrepreneur needs to tell their story and compel their audience to take action. Leave this workshop with a strong pitch and the confidence to deliver it.

Session 6: Building a Strong Team

Wednesday, February 7, 5 to 7 p.m.

A strong team and a capable network of advisors is critical. Identify the strengths on the team and plan to extend your network to fill in the blanks. Leave this workshop with a communication plan to keep the extended team healthy and strong.

Session 7: Sales, Marketing, Branding

Wednesday, February 21, 5 to 7 p.m.

“Build it and they will come” only works in the movies. Go out and find your customers and help them realize they need you. Leave this workshop with a marketing plan and a sales strategy to drive revenue and reinforce your brand.


TBD 5 to 9 p.m.